Suggested Readings & Videos
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From Brad & Kristina Kayden
Art of the Start by Guy Kawasaki (2004)
The Heart of Change by John P. Kotter (2002)
Kouzes and Posner by J.M. Kouzes & B.Z. Posner (2007)
Book Yourself Solid by Michael Port (2006)
Same Street, Different World: "Sesame" Turns 40
From Jim McCue
About Lifelong Learning
Born Standing Up by Steve Martin
Bumping Into Geniuses by Danny Goldberg
Call me Ted by Ted Turner
From Mike McGinley
Articles recommended by Mike McGinley:
- The Phone Call Is Dead
- SEO is Not Dead, It's Just Changing
- The Competitive Advantage of Truth
- Brian Solis: Context, Rather Than Content, Is King
- Facebook, MediaMind Enable 'Like' Button In Ads Across Web
- For Eventbrite, Each Facebook Share Is Worth $2.52
- How Facebook Can Become Bigger In Five Years Than Google Is Today
- Search and Social: Birds Of A Feather Or Different Flock?
- SEO Is Dead, And The New King Is 'SMO'
- The Era of APIs
- The Power And The Glory Of Facebook Commerce
- TV's Alternate Universe
- Virtual Goods As Incentives, Or, Money For Nothing
- Who's The General Manager Of Your Homepage?
The Future of Competition by C.K. Prahalad
The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture by John Battelle
The Bin Ladens - Steve Coll
Future of Management - Gary Hamel
Here Comes Everybody - Clay Shirky
The Post-American World - Fareed Zakaria
In the Absence of the Sacred - Jerry Mander
Everything is for Sale - Robert Kuttner
From Wealth to Power - Fareed Zakaria
The Squandering of America - Robert Kuttner
In an Uncertain World - Robert E. Rubin
Digital Copyright - Jessica Litman
The Closing of the American Mind - Allan Bloom
Lila - Robert M. Pirsig
Megatrends - John Naisbitt
Broken Music - Sting
Radio Waves - Jim Ladd
The Future of Freedom - Fareed Zakaria
The Greatest Story Ever Sold - Frank Rich
Search - John Batelle
Blink - Malcolm Gladwell
How Life Imitates Chess - Gary Kasparov
Free Culture - Lawrence Lessig
Crossing the Chasm - Geoffrey Moore
Zen and the Art of Motorcycle Maintence - Robert Pirsig
Outliers – Malcolm Gladwell
Amusing Ourselves to Death: Public Discourse in the Age of Show Business – Neal Postman
Understanding Media – Marhsall McLuhan
Web Marketing for Dummies – Web Design for Dummies – Lisa Lapuck
Complete Idiot’s Guide to Creating a Website – Paul McFedries
Blog Marketing – Jeremy Wright
The New Rules of Marketing and PR – David Meerman Scott
What Video Games Have to Teach Us About Learning and Literacy (2nd Edition) – James Paul Gee
Law and Business of the Entertainment Industries (4th Edition) – Donald E. Biederm, et. al.
Free Culture – Lawrence Lessig

