University of Montana School of Business Administration

Frank Beaty

President, CEO, Beaty Four Entertainment
Course Session: Venue Management & Special Event Management

Frank Beaty

Frank Beaty is president / CEO of Beaty Four Entertainment, Inc and has more than 35 years of experience in the entertainment field as a radio personality, event promoter, nightclub operator, artist manager, gaming executive, industry consultant, public speaker and fundraiser.

Over the years he has successfully presented among the most popular names in entertainment and comedy in venues of all sizes in cities all over America and Western Europe.

Beaty has a long history in television and motion pictures imcluding;

  • the Paramount hit motion picture “Vegas Vacation”, the Perry Mason episodes and TNN’s hit show “Primetime Country”.
  • as a member of the production team producing the Emmy Award winning HBO hit series “Taxicab Confessions”.
  • executive produced the documentary film “The Texas Beach Festival” while producing the live spring break concert of the same name on East Beach in Galveston, Texas.
  • executive produced a documentary shot in China of an extraordinary journey by one of America’s pioneers of blues music to be released in 2008 titled “Experience the Rush, Live at the Great Wall of China”.

Beaty’s accomplishments as an entertainment executive and event promoter include

  • as Corporate Director of Entertainment for Ameristar Casinos, Inc.; he successfully produced and promoted entertainment events at their 6 casinos in 4 states which included outdoor arenas, nightclubs, showrooms and cabarets presenting many of the best known national touring acts, regional favorites, comedy shows, boxing and more while successfully launching a new nightclub concept and promoting its brand to the top of its market.
  • led the start up as Executive Director of the Reno Tahoe Blues Fest, a two day outdoor festival event successfully launched in 2005. The Reno Tahoe Blues Fest was awarded “Nonprofit Organization of the Year” for 2005 by the West Coast Blues Hall of Fame.
  • Executive produced and filmed the Texas Beach Festival in Galveston, Texas, a three day spring break event presenting a concert starring among the top rap performers of the time, set for major label release as a documentary film.
  • consulted with the Great Wall Society in China in the production of the Yulin International Folk Music Festival in Yulin, China. This highly successful event drew more that forty thousand people and Beaty executive produced a documentary film called Experience the Rush, Live at the Great Wall of China.

He is a highly sought entertainment and marketing consultant who provides management, operations, sponsorship and marketing expertise to a variety of successful businesses, charities and performing artists

Spring 2008 PowerPoint Presentation, The Art of the Festival